Once Upon a Time, a short time after September 11th, 2001, a young girl with a big vision set up a company with a specific goal in mind: to put back the Yumminess in a World where it was so quickly disappearing. She asked one question: How can we, at such a crucial time, nurture the Hearts and Minds of Children everywhere who will be responsible for the future of Our World?
She decided to use as a guiding principle a special quote that her father gave her as a child inscribed on a small card. It read: “Only one Life that soon is passed: "Only what’s Done with Love will Last.”
She made it her goal to create books and stories that nourished the minds and hearts of children everywhere; celebrated the beauty of the human spirit; bridged cultures across the world; fostered a sense of hope, commitment and responsibility amongst all people; empowered people to live in harmony with themselves and the rest of the world.